BUS-M 301 INTRODUCTION TO MARKETING MANAGEMENT (3 CR.)
Overview of marketing. Marketing planning and decision-making examined from the firm's and consumer's viewpoints; marketing concept and its company-wide implications; integration of marketing with other functions of the firm; international aspects.
1 classes found
Fall 2024
| Component | Credits | Class | Status | Time | Day | Facility | Instructor |
|---|---|---|---|---|---|---|---|
| LEC | 3 | 21402 | Open | ARR | ARR | WB WEB | Lee J |
Regular Academic Session / 100% Online All
LEC 21402: Total Seats: 30 / Available: 1 / Waitlisted: 0
Lecture (LEC)
- P: BUS-J 211 and [BUS-X 204 or ENG-W 231], each with C- or better
- This is a 100% online delivered class. No on-campus or synchronous meetings are required. Students must use their University email accounts; it is recommended that students check the Canvas course site for announcements even before class starts; a high-speed internet connection is recommended for easiest access to online materials.
