BUS-M 303 MARKETING RESEARCH (3 CR.)
Focuses on the role of research in marketing decision making. Topics include defining research objectives, syndicated and secondary data sources of marketing information, exploratory research methods, survey research design, observational research techniques, experimental design, sampling procedures, data collection and analysis, and communicating research findings.
1 classes found
Spring 2024
Component | Credits | Class | Status | Time | Day | Facility | Instructor |
---|---|---|---|---|---|---|---|
LEC | 3 | 15279 | Open | ARR 4:30 p.m.–5:45 p.m. |
ARR R |
WB WEB LC 2210 |
Lee J |
Regular Academic Session / Hybrid-On Campus & Online
LEC 15279: Total Seats: 20 / Available: 8 / Waitlisted: 0
Lecture (LEC)
- P: BUS-M 301 with C- or better
- This is a Hybrid class taught on campus and online using Canvas (http://canvas.iu.edu).